1994 Small Business Success VHS Videotape by Michael Gerber Author of The E-Myth

Description

1994 Small Business Success VHS Videotape by Michael Gerber Author of The E-Myth
How Do You Make Your
Small Business a Huge Success?
Michael Gerber says the secret is in the system! Entrepreneurs need to focus
not just on their job, but in creating a system that runs itself.
Eighty percent of all new businesses fail in the first five years. The reason
is that most people who start their own business make die same fatal
assumption. They believe that because they are technically very good at
their jobs, they will be successful at running a business.
To be successful, however, a business must function like a machine. It
should be a system of interconnecting parts that can be started up and
continue working exactly the same way every time.
Gerber says your goal as an entrepreneur should be to make yourself dis-
pensible. Your business will be successful once the system is so well-
planned that it can run without you. In this video, you’ll learn how to:
•
Make your employees happier and more productive
•
Gain personal time by making your business work without you
•
Use the secrets of Power Marketing to build client base
•
Pre-qualify sales leads
•
Get more “bang” for your advertising dollars.
You’ll also get tips on time management, cash flow management, customer
service ... and more!
Michael E. Gerber—A business visionary, entrepreneur and noted
author, Gerber is a popular keynote speaker who has delivered his mes-
sage to business audiences throughout the world. Chairman and CEO of
GERBER Business Development Corporation, he has grown his own busi-
ness from humble beginnings in 1977, to die multi-million dollar venture
it is today. He is the author of two highly acclaimed business books, The
E-Myth: Why Most Businesses Don’t Work and What to Do About It and
The Power Point.
Producer. Maitreyee B. Angelo
Nightingale-Conant Corporation
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